The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today announced June 2010 as the Second Annual National Camping Month, an initiative to encourage and inspire Americans of all ages to get outdoors with north face denali.
“The first National Camping Month became a nationwide grassroots initiative, with more than 50,000 individuals showing interest in outdoor education and camping,” said Steve Rendle, President of The North Face and VF Corporation’s Outdoor Americas Coalition. “The response from families and individuals reinforced the necessity of creating outdoor programs that are inviting and accessible to people of all abilities and walks of life."
Building upon the great success of PlanetExplore.com, an online community to find local outdoor activities, and paralleling the Obama Administration’s Great Outdoors Month, The North Face will be holding free educational events, community activities and gear giveaways to inspire and encourage individuals, their families and friends to embrace the outdoors throughout the month of north face jacket. According to the Outdoor Industry Association’s 2009 Special Report on Camping and 2010 Special Report on Youth, camping participation has increased almost 10 percent in the past two years, with friends and parents being the most influential in introducing camping as an outdoor activity. Nearly 60 percent of American youth ages 6 to 24 participate in outdoor recreation, with participation declining each year.
“The North Face sends expeditions to the far reaches of the earth, but the goal of National Camping Month is to encourage families and individuals to get outside wherever they find themselves – whether it be their backyard, a state campground, a multi-day adventure or one night of sleeping under the stars,” said Rendle. “Our commitment lies in educating and inspiring passion for the outdoors and outdoor activity in all the north face denali jackets.”
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